a la Mode

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Selection of a la Mode vintage magazines

We bought this pile of fabulous vintage French lifestyle magazines this week.

pair of vintage 1950s French "L'Echo de la Mode" magazines

L’Echo de là Mode or ‘Echoes of Fashion’.

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

They all date from the mid 1950s.

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

Sometimes magazines from this date have very enticing covers, but can be a little drab inside… not these!

Red and black illustrations from a vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

They’re full of wonderful colour illustrations featuring lots of ‘New Look‘ fashion articles.

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine fashion article from vintage 1950s French "L'Echo de la Mode" magazine

fashion article from vintage 1950s French "L'Echo de la Mode" magazine

They really conjure up images of a spring weekend in Paris or sunny holiday on the Côte d’Azur… very ironic as we bought them on a cold, wet Thursday morning in Todmorden!

holiday article from vintage 1950s French "L'Echo de la Mode" magazine

holiday article from vintage 1950s French "L'Echo de la Mode" magazine

ski-ing article from vintage 1950s French "L'Echo de la Mode" magazine

Also, there are lots of cookery articles and interior features…

Advertisement for Advertisement for Cuisine Idéale kitchens from a vintage 1950s French "L'Echo de la Mode" magazine

Feature on maisonettes from a vintage 1950s French "L'Echo de la Mode" magazine

Kitchens feature from a vintage 1950s French "L'Echo de la Mode" magazine

…and not forgetting all the advertisements which are often stunning in magazines from this period.

Advertisement for Duralex from a vintage 1950s French "L'Echo de la Mode" magazine

Advertisement for Concord washing machines from a vintage 1950s French "L'Echo de la Mode" magazine

Stove advertisement from a vintage 1950s French "L'Echo de la Mode" magazine Advertisement for Phildar wool from a vintage 1950s French "L'Echo de la Mode" magazine

Advertisement for Tide detergent from a vintage 1950s French "L'Echo de la Mode" magazine

Advertisement for Omo detergent from a vintage 1950s French "L'Echo de la Mode" magazine

Advertisement for Omo detergent from a vintage 1950s French "L'Echo de la Mode" magazine

Advertisement for Thé wafers from a vintage 1950s French "L'Echo de la Mode" magazine

5 thoughts on “a la Mode

  1. Really nice illustrations – and I have to agree about this type of magazine often having amazing covers but very poor interior. These seem to be a definite exception!

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